<tr class="off" onmouseover="this.className='on'; do_redirect=true" 
    onmouseout="this.className='off'" name="name"
    onclick="if (do_redirect) document.location.href='{{ list.redirect }}'">
  <td align="right">
    <div class="name">
      <a class="noul" onclick="do_redirect=false" href="{{ list.redirect }}">
        {{ list.item.name }}
      </a>
    </div>
  </td>
  <td><div class="link_id">{{ list.item.link_id }}</a></div></td>
  <td><div class="short_name">{{ list.item.short_name }}</a></div></td>
  {% if list.item.ideas %}
  <td onclick="if (redirect_to_ideas) document.location.href='{{ list.item.ideas }}'; 
      do_redirect=false" onmouseover="redirect_to_ideas=true">
  {% else %}
  <td class="no_hand" onclick="do_redirect=false">
  {% endif %}
    <div class="idea_url">
      {% if list.item.ideas %}
      <a onclick="redirect_to_ideas=false" href="{{ list.item.ideas }}">
      {% endif %}
        {{ list.item.ideas|urlizetrunc:35|removetags:"a" }}
      {% if list.item.ideas %}
      </a>
      {% endif %}
    </div>
  </td>
</tr>