<tr class="off" onmouseover="this.className='on'" onmouseout="this.className='off'" 
onclick="document.location.href='{{ list.redirect }}'" name="name">
  <td align="right"><div class="name"><a class="noul"
         href="{{ list.redirect }}">{{ list.item.name }}</a>
     </div>
  </td>
  <td><div class="link_id">{{ list.item.link_id }}</a></div></td>
  <td><div class="idea_url">{{ list.item.ideas|urlizetrunc:35 }}</div></td>
</tr>